Executive Assistant
The Scandinavian Executive Assistant Summit offers targeted training and valuable networking to qualified executive assistants.
Read moreEXECUTIVE ASSISTANTS today are a new kind of employee, passionate, strong and committed. This means perfecting the art of scheduling, timing, prioritising and productivity all in one. EA’s are well informed and organised to maintain flexibility while having a unique overview of the company which commonly involves making critical decisions. The EA is trustworthy and bound to confidentiality for the safeguarding of highly sensitive information. While performing many different individual tasks the EA must also be able to work alongside a team to meet their objectives, making the EA a paramount cross-functional asset to the company, requiring the highest standard in multi-tasking and efficiency.
THE SCANDINAVIAN EXECUTIVE ASSISTANT SUMMIT offers targeted training and valuable networking to qualified executive assistants. The Summit will maintain its tradition as a highly interactive and engaging experience, with senior executive support professionals offering their advice and insights into current and anticipated challenges as well as tips for career development. This practical approach is complemented by expert trainers who will provide valuable strategies and techniques to enhance the efficiency and effectiveness of the executive support functions. The summit will also allow PAs to explore the managerial aspects of the PA role using practical exercises and case studies, while enhancing their PA /EA skills with the latest PA/EA practice. It is an excellent event for senior personal assistants who are conscious of their continuous professional development and would like to optimize their personal brand.
After three successful GLOBAL EXECUTIVE ASSISTANT SUMMITS that took place in Cannes, France, October 2014; Paris, France, May 2015 and Lisbon, Portugal, June 2016, we have decided to host the event in Stockholm to expand our potential markets in northern Europe, as we expand our company. Sweden’s capital city spreads over 14 islands in Lake Mälaren and looks out proudly to the Baltic Sea. Stockholm is an important global city and the main hub of corporate headquarters in the Nordic region. It is also the country’s cultural, media, political, and economic centre.
Executive support professionals, including:
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Lucy Brazier is CEO of Marcham Publishing, specialist publishers of Executive Support – a global training magazine dedicated to the professional development needs of senior and aspiring administrative professionals.
Lucy is one of the world’s leading authorities on the administrative profession.
Her passion is for the assistant role to be truly recognised as a career and not just a job. Her formidable training expertise and speaking style have given her opportunities to train, present and chair in over 45 countries at over 400 events, including chairing the 2015 World Administrator Summit in Papua New Guinea. This has created much needed discussions from encouraging executive assistants in Blue Chip companies to work towards becoming centres of excellence within their companies to explaining why college students should see the assistant role as proper profession with a career path.
Lucy has a unique overview of the role and where it is heading. With access to the most forward thinking, passionate and knowledgeable authorities on the role in the world as well as personally meeting and speaking to literally thousands of assistants over the last seven years, Lucy’s knowledge of the market and what assistants all over the world are facing on a day-to-day basis are second to none.
Lucy’s unique insight into the world of the executive assistants brings a distinct qual-ity and depth to her specialist development programmes. She continuously researches, develops and delivers to bring the most current, innovative and challenging development programmes to support assistants in rapidly changing business environments to meet the increasing skill sets required of senior assistants.
Lucy has been a publisher and events organiser for over 29 years. Lucy previously worked as a publishing director for Wilmington PLC, and has managed a team based in Singapore, New York, Germany and London responsible for 13 magazines, 12 international confer-ences, awards, trade show attendance and marketing for EMAP. Other companies worked for include: The Times, The Independent, Centaur Communications and Glass’s Guide.
Laura Belgrado is an internationally recognised Executive Assistant, Digital Coach, Trainer, and Ad‑Interim Senior EA with more than 30 years of experience supporting leaders in global corporate environments. She currently serves as Senior Executive Assistant at Metagenics EMEA while also operating part‑time as a freelance digital transformation coach and trainer for administrative professionals.
Laura holds a bachelor’s degree in office–Business Administration & Languages and is a certified Executive Coach through AoEC and ICF. Fluent in Dutch, French, English, German and Spanish, she is known for her ability to work seamlessly across cultures and build strong, trust‑based relationships with senior leaders and diverse teams.
Her career includes senior support and business management roles at international powerhouses such as Microsoft and Mars Inc., where she gained extensive expertise in operations, budget management, organisational effectiveness, and C‑suite advisory. She has partnered with global CEOs as a strategic thinking partner, helping optimise decision‑making, streamline execution and strengthen leadership impact.
Beyond her corporate work, Laura is widely regarded as one of Europe’s most inspiring voices in the Executive Assistant profession. She has delivered keynotes, masterclasses, and coaching programs around the world, helping Executive and Personal Assistants elevate their strategic contribution, embrace digital fluency, and rediscover the significance and influence of the modern Assistant role.
Renowned for her human‑centred approach, practical insights and forward‑thinking vision, Laura continues to shape the future of the administrative profession — empowering Assistants to develop confidence, capability, and leadership presence in an ever‑evolving business landscape.
Author of the bestselling Microsoft Office 100 Tips series for PC/Mac, Vickie is a Microsoft Certified Trainer with nearly 20 years of classroom training experience, specializing in the Microsoft, Google, and Apple productivity platforms such as Microsoft Office, OneNote, SharePoint, Skype/Lync, Office 365, Google Apps, Gmail, The Cloud, and more!
She travels the globe as a sought-after international speaker delivering live Jerry Maguire-inspired keynote presentations to a variety of audiences and teaching engaging instructor-led workshops and courses to such major brands as Microsoft, Starbucks, MasterCard, The New York Times, eBay, American Airlines, The Gates Foundation, and most notably, Bill Gates’s admin team.
Vickie earned her bachelor’s degree from The University of Texas and holds over 15 Microsoft certifications.
Having studied and performed improv comedy in New York, Dallas, and Austin, Vickie is highly engaging and adaptable during her sessions so that attendees learn MORE than what they expected while having fun in the process.
Marion is a multi-award winning former PA, winning Yorkshire PA of the Year in 2011 and Pitman Training Super Achievers, PA of the Year in 2012. Marion has worked in various administration and management roles for over the last 30 years building up her expertise and networks throughout this time. This has included working for the Civil Service and the NHS before joining Yorkshire Universities as a senior PA in the higher education sector.
Marion has presented to various groups of PAs throughout the UK and overseas and she loves to network both in person and through social media. Marion was the founder of the Yorkshire Universities Internal PA Network which led her to set up The PA Hub with her husband and business partner Jon Lowrence, where they run 2 independent UK PA networks in Leeds and Liverpool as they continue to promote the profession as well as running conferences, showcases, and PA Awards.
Marion is also the events director for Executive Secretary LIVE, running events in Johannesburg, Auckland, Washington DC, Sydney, and Silicon Valley.
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Helen Monument inspires and encourages Assistants to be the best they can be, by sharing over three decades of experience as a leading management support professional. Helen has worked at international companies in diverse roles, from Receptionist to Secretary to Office Manager and Business Support Team Leader, so she understands the profession inside out. At her company Monumental Assistance Helen provides training and coaching to Assistants at all levels. She is passionate about giving back to the profession that provided so many wonderful opportunities for her to grow and develop by ‘paying it forward’ all over the world by helping others to become Monumental Assistants.
Breaking news: Helen is currently writing her first book “The ABC of Leadership for Assistants” Helen is also the Chair of the World Administrators Alliance, a not-for-profit association representing Administrative Associations, Networks and industry stakeholders across the globe. Its aims are to guide, develop, influence and elevate the global administrative profession, creating a community where administrative professionals around the world can speak with one voice. The WA-Alliance produced the Global Skills Matrix, the award-winning, career development framework based on research from over 3000 administrative professionals in 61 countries.
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