Lucy Brazier OBE is one of the world’s leading authorities on the administrative profession. As CEO of Marcham Publishing, specialist publishers of Executive Support Magazine – a global training magazine dedicated to the professional development needs of senior and aspiring administrative professionals – Lucy works with the best trainers of Executive Assistants from around the world to deliver the most up-to-date and current training in the market. Her passion is for the Assistant role to be truly recognised as a career and not just a job. Her formidable training expertise and speaking style have given her opportunities to train, present, and emcee events in over 50 countries at over 450 events.

With access to the most forward-thinking, passionate and knowledgeable trainers and administrative business leaders in the world, as well as personally meeting and speaking to literally thousands of Assistants over the last 10 years, Lucy’s knowledge of the market and what Assistants all over the world are facing on a day-to-day basis are second to none. In 2021 Lucy was awarded an OBE in recognition for her services to office professionals.

Pascal is an expert in empowering managers to effectively navigate toxic personalities. As a former introverted IT enthusiast, he overcame numerous challenges to become a respected senior manager by finding his voice and establishing boundaries. Along his personal and professional journey, he encountered and mastered the art of dealing with narcissistic personalities, enhancing his ability to handle such individuals. Today, Pascal is a certified psycho-social coach who seamlessly integrates his leadership expertise and life coaching techniques to support others in their personal and professional growth.

Helen Monument inspires and encourages Assistants to be the best they can be, by sharing over three decades of experience as a leading management support professional. Helen has worked at international companies in diverse roles, from Receptionist to Secretary to Office Manager and Business Support Team Leader, so she understands the profession inside out. At her company Monumental Assistance Helen provides training and coaching to Assistants at all levels. She is passionate about giving back to the profession that provided so many wonderful opportunities for her to grow and develop by ‘paying it forward’ all over the world by helping others to become Monumental Assistants.

Breaking news: Helen is currently writing her first book “The ABC of Leadership for Assistants” Helen is also the Chair of the World Administrators Alliance, a not-for-profit association representing Administrative Associations, Networks and industry stakeholders across the globe. Its aims are to guide, develop, influence and elevate the global administrative profession, creating a community where administrative professionals around the world can speak with one voice. The WA-Alliance produced the Global Skills Matrix, the award-winning, career development framework based on research from over 3000 administrative professionals in 61 countries.

Laura Belgrado is an internationally recognised Executive Assistant, Digital Coach, Trainer, and Ad‑Interim Senior EA with more than 30 years of experience supporting leaders in global corporate environments. She currently serves as Senior Executive Assistant at Metagenics EMEA while also operating part‑time as a freelance digital transformation coach and trainer for administrative professionals.

Laura holds a bachelor’s degree in office–Business Administration & Languages and is a certified Executive Coach through AoEC and ICF. Fluent in Dutch, French, English, German and Spanish, she is known for her ability to work seamlessly across cultures and build strong, trust‑based relationships with senior leaders and diverse teams.

Her career includes senior support and business management roles at international powerhouses such as Microsoft and Mars Inc., where she gained extensive expertise in operations, budget management, organisational effectiveness, and C‑suite advisory. She has partnered with global CEOs as a strategic thinking partner, helping optimise decision‑making, streamline execution and strengthen leadership impact.

Beyond her corporate work, Laura is widely regarded as one of Europe’s most inspiring voices in the Executive Assistant profession. She has delivered keynotes, masterclasses, and coaching programs around the world, helping Executive and Personal Assistants elevate their strategic contribution, embrace digital fluency, and rediscover the significance and influence of the modern Assistant role.

Renowned for her human‑centred approach, practical insights and forward‑thinking vision, Laura continues to shape the future of the administrative profession — empowering Assistants to develop confidence, capability, and leadership presence in an ever‑evolving business landscape.

Varinka Bouma-Iseli is a professionally trained executive coach with 15-plus years of experience as a leader in the banking industry and 25-plus years of corporate experience. She has successfully coached 950-plus clients worldwide to bring back the human side within the corporate environment to elevate overall performance. Her mission is to empower at least one million individuals to find their sense of belonging and self-confidence, ultimately contributing to the success of both individuals and organisations, as organisations are still built by people, no matter what.

With her many years of experience in coaching leaders and teams, she has developed a razor-sharp intuition for the needs of her clients. Her approach is to the point and playful. Humour and fun help her to interact in a subtle way, evoking an impactful transformation. She is based in The Netherlands.

Varinka has a bachelor’s in hospitality management and business administration. She strongly believes in lifelong learning and has various certifications and is always deepening her knowledge to mix and match what is needed for her clients.

She is happily married, a mother of four teenagers, and outside of work enjoys taking long walks with her dog at the beach and enjoys every moment in life with her loved ones.